Basic Line Chart comparing email response with frequency of emails sent

tableaucommunity@tableau.com — Mon, 10 Feb 2014 11:17:01 GMT

Hello,

I'm creating a fairly simple dashboard in Tableau Desktop to assess the effectiveness of our email marketing in various segments.

However, one of the charts (the one I thought would be the simplest) is to look at how many emails customers receive, and how the frequency of our email marketing affects interaction, i.e. do people who receive just one email per week have an average open % than those who receive 10 per week?

On the x axis I will display three dimensions: open %, click % and forward % (averages for each customer, presumably), and on the Y axis will be number of emails sent per day (this is an integer, and currently listed as a dimension). I want to show how email interaction goes up and down according to the number of emails sent - any suggestions? The line chart option is actually greyed out in 'show me', so I'm guessing my data is set up incorrectly.

Thanks,

Alex

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Basic Line Chart comparing email response with frequency of emails sent