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    How To Visualize Cumulative Results Over Time?

    Jonathan Gogel



      I am trying to visualize cumulative click through rates over time. Click through rates are notoriously volatile depending on the amount of impressions served, so I would like to account for fluctuations using a cumulative trend line.


      I've tried this using Window_SUM, but it doesn't trend over the date ranges, rather just provides the total figures.


      Attached is a packaged workbook with the chart showing weekly click through rates that I'd like to convert into a trended cumulative viz.


      Thanks for your help!

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